Restaurant intelligence · NYC

Your menu is losing guests
you never see.

Don’t read about DECISIQN. Experience how it transforms uncertainty into a confident choice.

Choose a direction inside the live demo
DECISIQN
GUEST VIEW · 01

What are you in the mood for?

Start with a feeling. We’ll make the menu easier.

Your strongest match.

Braised short rib with potato purée and seasonal vegetables
CHEF RECOMMENDED

Braised Short Rib

$34

Potato purée · truffle jus · seasonal vegetables

GF Contains dairy Rich & savory

Make it yours.

Relevant enhancements, shown at the right moment.

Fresh shaved truffle
Deepens the earthy finish · +$9
Charred broccolini
Bright, crisp contrast · +$7
Sommelier pairing
Cabernet Franc · +$16

No checkout. The human service experience continues.

Restaurant intelligence

Every decision leaves a signal.

Guest chose Braised Short Rib
Entry path Something rich
Decision time 34 sec
Premium enhancement Truffle
Service state Ready to order

You didn’t browse a menu.
You were guided to a decision.

Restaurant intelligence

See how guests decide.

A demonstration of the signals DECISIQN can organize around the decision journey.

Most selected pathSomething rich42% of demo journeys
Decision time34sDemo signal
Premium interest+18%Illustrative
OPPORTUNITY SIGNALGuests engage more confidently when categories begin with intent, not inventory.Demonstration data — not a live restaurant claim.
Service intelligence

Simple requests. Clear priorities.

The service team keeps control while routine needs become visible.

TABLE 07Ready to order
TABLE 12Need water
TABLE 03Need check
Human hospitality stays central.DECISIQN only clarifies when attention is needed.
What just happened?

Guidance for the guest.
Intelligence for the restaurant.

The experience works before, during and around the order—without replacing the server, the POS or hospitality itself.

01 · GUIDE

From intent to choice

Guests enter through appetite, preference and dietary need—not through a wall of categories.

02 · REVEAL

Value becomes visible

Signatures, premium choices and relevant enhancements appear with purpose and context.

03 · CONNECT

Service stays human

Simple requests reach the team clearly, while staff keep control of the relationship.

DECISIQN Decision Lab

Find the friction hiding inside the choice.

Answer three quick questions. The result is a focused hypothesis—not a substitute for a complete Restaurant X-Ray.

QUESTION 01 · RESTAURANT

What kind of experience do you operate?

QUESTION 02 · MENU ACCESS

How do most guests view your menu?

QUESTION 03 · FRICTION

Where do guests appear to need the most help?

DECISION FRICTION · CLARITY

Your first opportunity is clearer decision guidance.

Guests may be seeing the menu without receiving enough help to translate options into a confident expectation.

START TODAYClarify category entry points and unfamiliar terms.
DECISIQN CAN IMPLEMENTIntent-led navigation, visual hierarchy and contextual recommendations.
Request the complete X-Ray →
Before redesign, diagnose

What is your current experience making guests work for?

Restaurant X‑Ray scores 8 dimensions of your menu across the real decision journey, then identifies where clarity, confidence and commercial opportunity are being lost.

X-Ray my restaurant →
Inside a Restaurant X-Ray →Local Demand X-Ray →
Example field readout
78/100
Find
82
Understand
64
Compare
71
Decide
76
Buy
91
DECISIQN Intelligence

Ideas for better restaurant decisions.

Menu psychology, guest experience, restaurant technology and service design—translated into practical decisions.

12→3
MENU PSYCHOLOGY · 6 MIN

Why more menu options can produce fewer confident decisions

Choice is valuable until comparison becomes work. Learn where abundance begins to create friction.

Read insight →
01—05
GUEST EXPERIENCE · 5 MIN

Your menu is not a database. It is a decision journey.

Guests do not process a menu all at once. They move through a sequence of questions.

Read insight →
QR ≠ UX
RESTAURANT TECHNOLOGY · 4 MIN

QR menus solved access—not understanding

Opening a menu faster does not guarantee that guests can navigate or value it.

Read insight →
Owners ask

What owners ask at the kitchen door.

What is a Restaurant X-Ray?

A free diagnosis of how guests decide on your menu. It scores 8 dimensions of the decision journey and shows where clarity, confidence and sales are being lost.

Do I need to change my POS?

No. The X-Ray reads your menu the way guests see it today: printed, by QR or on an ordering platform. DECISIQN works without replacing your server, your POS or your hospitality.

Does it work for food trucks and fast casual?

Yes. The X-Ray covers full service, fast casual, cafés and bakeries, food trucks and pop-ups.

Who does the diagnosis?

Daniel Loaiza: founder, chef and multidisciplinary designer who works the pass as an expediter in New York restaurants.

Is it available in Spanish?

Yes. DECISIQN works in English and Spanish.

How do I request it?

Fill out the form below, or comment X-Ray on an @decisiqn Instagram post. We reply within 48 hours.

Private diagnostic

See your restaurant through the guest’s decision.

No charge. No obligation. Just a focused first look at where the experience can become clearer and more valuable.